Coupling WNC is a merchant system first. The free app is one way for customers to receive and redeem value, and the secure tap NFC gift card gives merchants a second path that still fits the same reward, voucher, coupon, and gift card workflow.

The app is the customer-facing wallet for merchants that want a digital handoff, while the same value can also move through the secure tap NFC gift card path.
Customers use the free Coupling app to hold merchant-issued rewards, vouchers, coupons, and gift cards in one place.
Customers can show the app at checkout so staff can redeem value inside the merchant workflow they already use.
Open-loop value can move between customers when the issuing merchant allows it, which makes vouchers and gift cards easier to pass along.
The app is not the only delivery mode. Merchants can also use a secure tap NFC gift card when they want a physical handoff.